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「PZB service quality model」
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Strategies of Strengthen Customer Communication and Transfer Brand Image - A Company as an Example 加強顧客溝通與品牌形象傳遞之策略探討–以A品牌羽絨成衣公司為例C. H. Chen, Chi-Jen Wu, C. H. Tung, C. C. Hsu — Vol. 21 No. 1 (2014)pp. 18