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「廣告效果」
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The Effect of Interaction between YouTube Pre-roll Apparel Ads and Types of Videos on Advertising Effects YouTube前置服裝影音廣告與影片類型搭配之廣告效果分析G. F. Liaw, H. L. Tsai, W. T. Tsai, H. H. Wang, M. H. Lin, Y. M. Lin — Vol. 20 No. 4 (2013)pp. 169